Well everything is meant to teach us something, what does owling http://www.dailymail.co.uk/news/article-2015034/Owling-new-planking-New-crouching-craze-springs-internet.html teach us?
By zevi770 · July 18, 2011
Perhaps it is that we the older generation have neglected our duties to the younger generation, filled with ability they have no knowledge of truth.
We who have gone through decades of searching must take responsibility, we are the Rebbe (och n’veih) of the younger generation, we must passionately share with them the lessons that has taken us a lifetime and then instead of owling, perhaps they too will become new age Rebbe’s sharing God’s glory, goodness and kindness in the media, facebook, twitter etc. that they are so competent in.