The gift that keeps on giving
By zevi770 · October 10, 2012
The Lubavitcher Rebbe taught, based on the teachings of the Alter Rebbe and the Baal Shem Tov that one should give Tzeddakah every day, as this transforms our day and adds much blessings!
The Rebbe would encourage now – after Simchas Torah – for all Jews to contribute!
To facilitate this here in Joburg, you are welcome to make any contribution in the amount of 360 or 3,600 etc. and Avroham’s Hospitality (my charity distributing food free of charge to Jews in need, which both the Chevrah Kadishah and Yad Aharon send people to us) will contribute a daily sum of your donation, giving you this tremendous transformative blessing on a daily basis.
As the Baal Shem Tov teaches us, every day is an individual unit of time! hence, the daily Mitzvah is most important!