As you observe the Rebbe, you are challenged and charged to perceive the world in a different way,” he would later explain. “You start seeing the physical world in the way that it was intended—to serve man instead of man serving it. Instead of working to achieve a materialistic goal, you start looking at how the materialistic aspects of the world are there to allow man to reach a higher-level goal. It’s a refreshing perception of the world. It challenges us. It’s futuristic.”Rabbi Lipskar