And it all boils down to this

I was just thinking – my occupation – hey better me than you – so I was thinking about a holy city of truly great men saints and scholars and how when one sees these people, each one has what is called in Kabbalistic terminology a Tzior, a certain persona, one perhaps scholarship, the other perhaps happiness

But all the saints and scholars were fully dedicated and humbled before the Lubavticher Rebbe and when one sees the Rebbe in fact one sees no tzoir, no persona whatsoever

Sure the Rebbe was a scholar but you certainly couldn’t tell by looking at him, sure he was happy but again you couldn’t see that either, sure he was filled with love but you felt that, you once again couldn’t see that!

So it all boils down to this, the goal of life in fact is to be like the Rebbe

For the Rebbe represents which applies to all of us in his generation the level of malchus

Malchus has no tzuir, malchus has no persona, malchus is simply the vessel in which truth flows.